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Aurora Studio · Demo workspace

Playground populated with synthetic data. Click around — changes stay in this tab only.

+12.4%
£266,650
Pipeline value
+8.1%
48
New leads
+1.9pt
18%
Conversion
+4.7%
£28,400
MRR

Revenue trend

Generated · 30d

AI insights

  • Helix Capital opened your proposal 4× — follow up today.
  • Conversion is up 1.9pt vs last period. Discovery → Proposal is fastest.
  • 3 demo deals are stalled >14 days. Draft nudges?

Demo deals

DealStageValueProb.
AB
Helix Capital
Negotiation£84,00070%
JM
Northwind Studio
Proposal£32,50055%
RP
Atlas & Co.
Discovery£18,25025%
CL
Vermilion Group
Won£47,800100%
DS
Solace Brands
Negotiation£61,20065%
TM
Pinecrest Legal
Proposal£22,90050%

Live activity

Last 24h · auto-generated

  • AB
    AB moved Helix Capital to Negotiation
    2m ago
  • JM
    JM sent proposal to Northwind Studio
    14m ago
  • RP
    RP booked discovery call with Atlas & Co.
    1h ago
  • CL
    CL marked Vermilion Group as Won 🎉
    3h ago
  • DS
    DS added 12 leads from web form
    5h ago

Top sources

Leads · 30d

  • Organic search42%
  • Referral27%
  • LinkedIn ads18%
  • Webinar9%
  • Cold outbound4%

Team leaderboard

Closed · 30d

  1. 1
    AB
    Aisha B.
    £48,200
  2. 2
    JM
    Jamie M.
    £41,600
  3. 3
    RP
    Rae P.
    £32,400
  4. 4
    CL
    Chris L.
    £27,800
  5. 5
    DS
    Dana S.
    £19,200

Tasks due today

  • Follow up with Helix Capital re: revised SOWToday
  • Send Q3 retainer renewal to Solace BrandsToday
  • Review AI-drafted nudges (3 pending)Today
  • Confirm Thursday demo · Pinecrest LegalToday

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